Digital Marketing Overview

Digital marketing is an umbrella term for the targeted, measurable, and interactive marketing of products or services using digital technologies to reach and convert leads into customers and retain them.The key objective is to promote brands, build preference and increase sales through various digital marketing

INDEX

1 Introduction
2 Training Methodology
3 Program Outline?
4 What will you learn from the course?
5 Program Content?
6 Expert Introduction?
7 Tools that will be covering?
8 Certifications
9 Highlights of Digital Gurukul?
10 What students have to say about us?
11 Reach us.

Introduction to Digital Marketing

 

 1 Internet Marketing – Evolution with Digital Branding & Marketing Mix
2 Search Engine Optimization
3 Email Marketing
4 Search Engine Marketing
5 Digital Consumer Behavior
6 Mobile Marketing & M-Commerce
7 Inbound Marketing
8 Consumer Information in Digital Age
9 Social Media Marketing
10 Content Marketing
11 Google Adwords
12 Photography & Writing in Digital Age
13 Website Creation Overview
14 Digital & Social Media Trends in 21st Century
15 Digital Story Telling
16 Digital Display Advertising
17 E-Commerce Marketing
18 Google AdSense & Blogging
19 Affiliate Marketing
20 Google Analytics
21 Influencer Marketing
22 Politics & Social Media (A Detailed Perspective)
23 Video Marketing
24 Live Streaming
25 Customer Relation in Online Environment
26 Integrated Digital Marketing Strategies
27 Online Lead Generation Techniques
28 Ethics & Social Responsibility in Digital Age
29 Online Guerilla Marketing
30 Digital India Campaign & Impact Analysis
31 Online Reputation Management
32 Viral Marketing
33 Freelancing Techniques
34 Digital Campaign Management
35 Digital Marketing Tools
36 Online Customer Acquisition
37 Artificial Intelligence & Machine Learning in Digital Marketing
38 Facebook Analytics