The happiest time of the year will arrive in a few more days. Yes, the countdown to Christmas has begun, and we are so excited to see all of the incredibly intriguing and captivating Christmas campaigns on our social media profiles.
When it comes to Christmas, I always look forward to the thought of gift-wrapping, shopping for friends and family, creating a new Spotify playlist, and engaging in excellent social media campaigns.
With Christmas being one of the most well-known holiday seasons, there are many ways to use social media.
The list below was specifically compiled by Digital Gurukul to serve as inspiration for you as you work to come up with the best Christmas advertisements for your audience.
14 best Christmas Social Media campaigns & contest ideas for 2022
1- Let your Social Media speak loud about Christmas #Christmas Social Media campaigns & contest ideas
It is the best way to show some holiday spirit. Let it be your website, Instagram, Twitter, LinkedIn, or any other social media platform you use to show the colors of Christmas.
Like nothing else, social media optimization draws customers to your business. You may get in the holiday mood by updating your social media profiles.
Update the language and holiday imagery on your brand’s profile and cover photos. The attention of the clients would be captured. You can take it a step further by emphasizing unique Christmas bargains on your cover photo.
2- Hashtag Campaign #Christmas Social Media campaigns & contest ideas
We all are already aware of the importance of a #Hashtag campaign on social media. If it is rightly used it can show immense support to your holiday campaigns.
Make a hashtag challenge that motivates your audience to produce content with a theme. Your contest—and your brand—will become more visible the more well-known your hashtag challenge grows.
Finding a suitable hashtag to represent your business is the first step in several of these steps.
Then, by including it in your social media bios, stories, and posts, you may promote your hashtag across a variety of social media sites. By paying a social media influencer to include your hashtag in their material, you may also work together.
However, we feel one of the best ways to promote your campaign is by starting a contest along with some attractive prizes.
3- Engage users on Social Media #Christmas Social Media campaigns & contest ideas
The best marketing tactic to get customers to notice your brand is to post tales on Facebook and stories & reels on Instagram.
You can share behind-the-scenes content to interact with your audience online. Encourage your employees to use your custom hashtag when posting on social media about Christmas preparations.
Try to share a variety of information via tales and reels on social media platforms to increase audience engagement and maintain their level of interest.
4- Well! A Christmas sale does not hurt anyone #Christmas Social Media campaigns & contest ideas
Festival season is a time when people are generally more inclined to make fantastic purchases. During the holiday season, people begin to save money and become in a giving mood. create deals and discounts that can include:
two for the price of one, save 25% on the entire website, 25% off everything for Christmas gifts, and a temporary discount.
Festive holiday discounts are the most attractive offers that encourage people to make additional purchases.
5- A holiday giveaway can always lift up the mood #Christmas Social Media campaigns & contest ideas
Running a social media giveaway is superb for increasing lead generation in addition to company recognition.
Christmas contests are a promoting strategy that may generate awareness for your business by motivating your current fans to recruit new ones in exchange for the possibility to win the prize you are freely giving.
Some companies opt for complimentary products, gift cards, compensated vacations, or even free money!
6- A great festive photo competition #Christmas Social Media campaigns & contest ideas
A fun method to advertise your company and incorporate user-generated material into your plan is to host a holiday photo contest.
This implies that you must let your followers know about the photo contest and require them to submit their finest images in accordance with your rules.
You decide what the winner receives in exchange. Adding gifts to the contest for the winner will only increase the excitement and engagement for your contest.
There is a lot of excitement for Christmas and the rituals that come with it. And baking cookies is one of those must-do rituals when it comes to Christmas.
Do not be reluctant to post your Christmas recipes online to get your fans in the holiday mood. We advise you to compile your favorite recipes and repurpose them into various content formats as part of your holiday social media campaign.
Your followers can love this sort of social media material, which has something from Instagram posts and stories to YouTube and TikTok videos.
8- A good Christmas gift guide #Christmas Social Media campaigns & contest ideas
You may assist your customers by creating a gift guide.
Since people buy the majority of their gifts for family and friends around the holidays, it is often believed that this is the best time of the year for marketers.
As a social media Christmas campaign, a guide with a range of gift suggestions your complete must-provide performs fabulously.
9- Let influencers talk about your brand #Christmas Social Media campaigns & contest ideas
Influencer marketing has become more and more popular over time among firms that seek to build a social media following.
This is because social media influencers with a sizable following have shown to be quite beneficial for businesses, particularly during the holidays when people prefer to purchase more goods.
Facebook and Instagram have proven to be the most popular channels for those creators; 80% of their users claim that they have an impact on their holiday purchasing choices.
Why so many firms want to concentrate their marketing efforts on them is understandable.
10- A Christmas-specific product/ packaging #Christmas Social Media campaigns & contest ideas
Launching a seasonal product is one of the top Christmas Marketing Ideas because everyone enjoys a little holiday cheer in the form of gift items. You can also launch a simple item like a hat this Christmas.
Further to that Packaging should be at the top of your list of Christmas marketing ideas because it is one of the most crucial aspects of branding. You might create limited edition holiday packaging because it is difficult to replace your complete package every year.
11- Christmas blogs #Christmas Social Media campaigns & contest ideas
If your brand enjoys a strong internet following, this one is for you. There is no doubt that readers enjoy reading blogs on holiday inspiration, holiday décor, holiday shopping, Christmas gifts for friends and family, and other related topics.
Design articles that describe Christmas home décor, gift-wrapping methods like how to choose gifts for family members, websites that discuss Christmas cake or cookie designs, Christmas campaign ideas, etc.
12- A Holiday card with orders #Christmas Social Media campaigns & contest ideas
A personal touch with the orders will always feel heartwarming to the customers, it can be in the simplest form also.
Sending holiday greeting cards in the modern digital age is really simple and it won’t burden your courier work. What, then, is a letter in modern times? The email!
Being grateful to your consumers for supporting you throughout the year and their company is one of the best Christmas marketing strategies.
Get the card out as soon as you can so that others would think to put you on their gift list. Use Christmas-themed colors like red and green, perhaps with some mistletoe in the center.
13- Run a Charity #Christmas Social Media campaigns & contest ideas
One of the most timeless concepts is the running of a charity. Any company can throw a fundraiser and enjoy themselves. Use it as a marketing initiative that may change lives, especially at this time of year when people are looking to give.
14- A Christmas Countdown #Christmas Social Media campaigns & contest ideas
Christmas is one of the reasons that people look forward to the most because they want to take full advantage of it and are most excited about it. This is why your list of Christmas marketing ideas should start with the Christmas countdown. What better way to decorate your feed than to start a Christmas countdown?
Conclusion #Christmas Social Media campaigns & contest ideas
It is simple to design your own distinctive social media feed according to your client base and launch a successful hashtag campaign that will enhance your user engagement, conversions, and sales.
We sincerely hope that our suggestions for how to organize a Christmas social media campaign were helpful.
Make sure to keep our step-by-step instructions in mind whether you decide to run a Christmas countdown, a giveaway, a photo contest, or even cooperation with influencers.
So, start using your creative marketing ideas and watch your business expand!
In one of our posts, we also shared about 14 Best New Year Social Media Campaign Ideas. You know that Digital Gurukul has got you covered, call it finding the best institutions of the world, The most trending Alt MBA program for Digital Marketing, Koubek Token, Blockchain, top NGOs, or Metaverse. We make sure that Digital Gurukul is your one-stop solution.