digitalgurukul//social media

26 Mar 2018

A to Z A very handy Social Media Glossary

The popularity of Social Networking sites such as Facebook gave the verb friend new meaning.So these are some very handy social glossary that should answer all of your questions.


@ – The ‘at tag’ is also called the Anchor identify, Twitter username and Twitter deal with. That is the identify a person chooses for themselves. The ‘at tag’ is used to hyperlink that particular account to a tweet.

AddThis – A bookmarking service that provides code individuals can use on their websites so when individuals go to they will share.

App – Brief for utility, an app performs a operate on your cell phone or laptop.

Avatar – A picture that represents an account on social networks and boards.


Behance – A web-based design portfolio-based group not too long ago acquired by Adobe, builders of industry-standard design software program comparable to Photoshop and Illustrator.

Bitly – A free URL shortening utility. In addition, they present analytics in your hyperlinks.

digital gurukul//social media

Weblog – A web-based journal, written by people/teams of individuals/ corporations. A weblog will be about any subject the particular person needs to write down about whether or not it’s a documentary, description of occasions, video logs and so on. A weblog is organised in reverse-chronological order with the earliest entry on the high.

Blogger – An individual who writes a weblog.

digital gurukul//social media

Blogroll – A standard technique for bloggers to checklist all the opposite blogs they’ve learned. The favoured running a blog service WordPress have retired the blogroll in latest updates.

Blogosphere – A time period given to the sum of all blogs on the web.


Campaign – A marketing campaign is made up of selling messages with a particular purpose. A marketing campaign could purpose to boost consciousness, elevate funds or improve the gross sales of a product.

Circles – Teams of associates on Google + community. Circles will be categorised into colleagues, household and so on. You possibly can share sure info with sure teams if you want.

Connections – A time period used on LinkedIn to explain the individuals you’re related to.

Content material – Textual content, photos, movies and another on-line material.

digital gurukul//social media

Company Social Accountability (CSR) – The moral behaviour of an organization whereas serving to enhance the welfare of their workers in addition to the area people.


Digg – A web-based information website which has a novel algorithm. The positioning lets its readers submit articles and in addition permits individuals to vote whether or not or not they favoured the article. The articles with the best variety of votes seem on the high of the web page whereas the much less standard tales transfer down the web page.

Dribbble – A group of designers to add snapshots of their work.


#ff – Observe Friday is a trending hashtag on Twitter. Customers tweet utilizing the ‘@’ to tag individuals they suppose others ought to comply with including. They then add within the #ff.

Facebook – Essentially the most well-known social community. Based on Mark Zuckerburg, Fb is utilized by over 1 billion individuals. Customers create their private on-line house inviting their associates to share it with them. Customers can ‘like’ what their thinking about and so they can message their associates, in addition, to add video’s and photographs and share extra information comparable to blogs and fascinating articles. On a company degree, corporations create pages to advertise themselves and work together with their ‘followers’. Facebook generates income from promoting based mostly on the customerspursuits as they work together with the positioning. To seek out extra about promoting on Facebook in addition to different social media websites.

digital gurukul//social media Flash Mob – A big group of individuals organise to get collectively at a particular time and place to shock the general public. They may place on an efficiency that’s random and pointless for a short time after which they may disperse as if nothing has occurred. The efficiency might entail performing, dancing and singing, all with the purpose to entertain and spur curiosity. Many corporations use this technique to generate consciousness.

Flickr – A social community based mostly on image sharing. Customers can retailer and share photographs right here.

Following – Twitter customers that select sure accounts to comply with are selecting to view their tweets within the timeline (aka information feed). Your following is all these those that have chosen to view your tweets.

Foursquare – A social community for customers to share their location with associates which are inside an in-depth proximity.


digital gurukul//social media

Google + – Google’s very personal social community encourages you to share with the circles (see description above) you make.


digital gurukul//social media

Hangout – A video service offered by Google + which permits as much as 10 individuals to speak at one time.

Hashtag (#) – The hashtag is used on each Twitter, Facebook and Instagram to attach what comes properly after the hashtag.  It’s largely used to explain you submit, an occasion or state of affairs. Hashtag traits assist you to see what’s being most talked about. Corporations use hashtags to measure the success of campaigns.

Hyperlinks – Textual content that’s highlighted and takes you to a sure vacation spot. They’re used to reference different content material or to navigate you thru an internet site.


Influencer – Somebody who’s skilled in a sure discipline and, or have a big following. Influencers subsequently maintain a number of energy in speaking their opinions to their following, maybe affecting their opinions and behaviour.

Instagram – A photograph sharing social community with differs from others because it runs as a cell utility. The applying permits customers to take images which they will then apply filters to. Your photographs are routinely shared on Instagram after which you will have the choice to share them on different social networks.

digital gurukul//social media

Immediate Messaging (IM) – Texts which are delivered in real-time. This may happen one-to-one or in group messages. IM additionally permits customers to us stay file and video calling.


Klout – A measure of social effect, Klout connects your social accounts and offers every person with a Klout rating. The upper your rating is the extra influencer you will have within the social world. The Klout rating is out of 100.


Like – An motion made by a Faceb person that represents approval.

digital gurukul//social media

LinkedIn – A company social community used to attach professionals.


Meme – An thought, joke or idea that folks share. Memes will be photographs or movies or textual content. Sometimes a meme comes within the type of a picture with supportive textual content.


News Feed – The hub of everybody’s posts. For Fb, the information feed is made up of pal’s posts. On Twitter, it is called Timeline as is made up of tweets of these you comply with. The information feed is continually refreshed with the newest posts.


Pins – Photos which are chosen from websites or inside the Pinterest group. These photographs are then positioned onto picture boards.

Pinterest – A social community for individuals to create picture boards.

digital gurukul//social media

Platform – Framework that runs software program and presents the content material.

Podcast – Sometimes an audio file, a podcast is offered to obtain for playback.

Profile – On every social community you’re given a profile to develop along with your private info and content material which you’ll be able to then select to share and work together with.


Actually Easy Syndication (RSS) – Delivers content material enabling readers to remain up-to-date with any blogs or websites they learn without them having to go to every particular person web site.

Reddit – A social information website that’s made up of customers who share and go away feedback on tales.

digital gurukul//social media

Repins – The motion a Pinterest person takes when pinning a picture from somebody’s board onto considered one of their very own.

Retweet – An motion on tweets for customers to share that tweet with their following. The motion resends the message with the unique customers identifies the tag.

RSS Feed – Customers subscribe to information feeds to get all the newest info in a single place (RSS Reader).

RSS Reader – Taking all the knowledge from subscribed information websites and blogs, the reader places all this info in a single easy-to-digest place. It’s displayed in a format that’s consistently refreshed to get up-to-date info.


Share – An motion made by web customers to cross on any type of info (whether or not a photograph, video, article and so on) to their associates, followers and connections.

Skype – A video chat programme that’s free to make use of. You may also use it for texting and leaving video and voice messages to different customers.

digital gurukul//social media

Social Media – Made up of customers who partake in social interactions utilizing social websites, networks and functions.

Social Media Monitoring – The act of pro-actively monitoring and monitoring relevant social media exercise.

Social Media Optimization (SMO) – The act of driving site visitors by means of social media channels to succeed in a purely objective.

Social Media Policy (SMP) – A written doc that outlines how workers ought to speak about work on social media in addition to advising them on finding out how to greatest use social media websites. That is written for the safety of the corporate and clarifies what workers can and can’t say.

Subscribing – The motion of selecting to get updates and data from a sure web site. It’s very like signing up for the month-to-month postage of.


Tags – Keyphrases given to blogs and posts. They’re made up of phrases that come up repeatedly. This helps individuals navigate to a sure submit with ease.

Thread – A stream of conversations. For instance, an inventory of feedback on a weblog submit.

Trending – An occasion or subject that’s standard and is extensively mentioned online.

Troll – Somebody who has the intention to get an emotional response from others online. They often submit controversial, provocative & irrelevant messages for their very own amusement. Their views don’t essentially replicate those they submit about.

Tumblr – A microblogging platform and social community that permits customers to submit photographs, textual content, video’s, hyperlinks and quotes.

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Tweet – A submit made on Twitter. A tweet comprises not more than 140 characters.

Twitter – A social community that lets customers tweet (see under) to their following.

digital gurukul//social media

Twittersphere – The world during which Twitter exists. That is made up of every part that occurs on Twitter.


Consumer Generated Content material (UGC) – A time period is given to all user-created information comparable to blogs, feedback, evaluations, podcasts and extra.


Viral – Info that spreads shortly from individual to individual and turns into well-known amongst an enormous group. A viral merchandise will be made up of a picture, video or textual content. The rationale for it being shared will be news-related, amusing, surprising or different.

Vlog – Very similar to a weblog, however, documented utilizing video as an alternative to the written content material.


digital gurukul//social media

WordPress – An open supply CMS which is used for weblog publication. There are at the moment over 70 million WordPress websites on this planet.


YouTube – A world video group the place customers add and share movies.

digital gurukul//social media

4 thoughts on “A to Z A very handy Social Media Glossary”

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